flyers
One of the most popular project I receive are flyers. Regardless of the industry, regardless of what company provides - products or services, how long company in business – flyer is one of the most popular forms of advertising. You can send flyer as direct mail, you can use it as insert in the product package or presentation folder, you can place is on front deck or behind windshield wiper on the parking lot. Let me know if you need my help in designing flier for you.
work process:
My tool of choice for most single or double page documents, including flyers, is Adobe Illustrator. Illustrator makes it fast and easy to work on small documents page layout – work on text, imbed images, prepare files for print. As with all other projects, after collecting content and directions I create several layouts and work on chosen one until client is 100% happy.
advice to clients:
Main idea of using flyer is to catch attention of the potential client. Don't put too much information in the flyer, don't let viewer to get bored, keeping your potential client interested is the most important. Let you client ask you for more info (place you phone and URL of course).